Aditya Bhansali was one of the early movers in the fountain pen and ink marketing space in India. His initial forays were marked by the creation of, and the successful running of his e-commerce site www.thepenworld.com , which continues to set the industry standards, apart from enjoying the distinction of being the platform that has provided many brands their launching pad to fame. A fountain pen and ink aficionado himself, Aditya has immensely contributed to popularising the use of fountain pens, inks, and various accessories – his inventiveness, not to mention his sheer dedication, helping brands go ballistic.
And now Aditya Bhansali is all set for another abracadabra moment in his life – the Chennai Pen Show, the first of its kind to be held to the south of the Vindhyas to be held between the 8th and the 10th (Fri, Sat, Sun) of March 2024 at the sprawling Fika, Adyar (Behind Malar Hospital, Chennai). 30+ Exhibitors from across India are set to participate, who will display more than 100 Indian and international brands – a spread that is bound to get any pen and ink fanatic’s adrenalin pumping.
“With over 25,000 pens on sale, ranging from vintage classics to the latest innovations, the Chennai Pen Show will offer something for everyone. Whether you are a seasoned collector seeking rare treasures or a novice looking to explore the world of fine writing, you will find an unparalleled selection of pens from over 100 renowned brands and 30 esteemed manufacturers and importers of pens from all over India. Renowned homegrown brands like Endless, Ranga, Lotus, ASA, Click, and Sulekha, among prominent international brands like Sheaffer, Sailor, Platinum, Pilot, and many more are going to be available for discovery and sale,” said a beaming Aditya Bhansali happy to have come so close to pulling off an event that many had sought to organize in the past without success.
“The Chennai Pen Show will be more than just a marketplace; it will be a celebration of people’s passion for writing and putting things to paper,” continued Aditya Bhansali. “We are thrilled to provide a platform where pen enthusiasts can come together, exchange ideas, and celebrate their love for these timeless instruments of expression.”
Attendees at the Chennai Pen Show can expect to discover a diverse array of pens, including fountain pens, rollerballs, ballpoints, fountain pen inks, notebooks, and more, each meticulously crafted to deliver a superior writing experience. In addition to browsing the vast selection of pens, visitors will also have the opportunity to engage with experts and participate in different workshops that are being created as side events.
The fact that some of the most revered names in the domain have already signed on the dotted lines to join the effort as Sponsors is another feather in the cap for the young man. Most of the major brand’s spokespersons that this correspondent talked to, as well as the sellers and manufacturers who have taken up table space to participate, are extremely bullish about the show, “South India continues to manufacture exquisite ebonite pens that are the real legacy of traditional Indian craftsmanship. It will not be an exaggeration to state that it is in these parts of India that pens are still being turned the way our forefathers had created them, many years ago. The per capita use of fountain pens and inks too, is far higher here, than in the other parts of the country. Thirdly, and perhaps most importantly, there is a huge population of users here who are what is popularly termed as fountain pen fanatics.” In light of the above, a pen show in Chennai has been long overdue, and little wonder that Aditya Bhansali’s maiden effort is getting the kind of welcome and giving rise to the kind of excitement that it is generating.
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